Shanghai Hongqiao International Central Business DistrictCity-level non-enterprise private institution · Non-profit research organisation

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the 1st research Institute in Shanghai focusing on the silver economy

Responding to demographic change through research
advancing the silver economy through collaboration

Healthcare · Wellness services

Smart Healthcare for Seniors

Building high-quality elderly healthcare and wellness service ecosystems

Silver tourism · Active ageing

Silver Tourism & Lifestyle

Creating new senior tourism scenarios and vibrant retirement experiences

About SHSERI

Research that makes later life
better

The Shanghai Hongqiao Silver Economy Research Institute (the Silver Economy Research Institute) is Shanghai's first specialised city-level research institute for the silver economy, positioned as a new type of think tank integrating the whole chain of government, industry, academia, research, finance, services and application.

Registered and approved by the Shanghai Civil Affairs Bureau on 22 July 2026, the Institute is a city-level private non-enterprise unit and non-profit professional research organisation, supervised by the Administrative Committee of the Shanghai Hongqiao International Central Business District. Drawing on Shanghai's core location advantages and the Yangtze River Delta's resource-allocation capacity, it centres on the real needs of the silver economy and on research that turns ideas into industrial practice, breaking down the single-domain resource barriers of conventional research bodies.

The Institute builds an open collaboration platform linking policy, industry, academia, capital and end users. It focuses on standards systems for the silver industry, the deployment of core technologies in real scenarios, cross-sector resource coordination and the market-based incubation of quality results, turning research into policy recommendations, industry standards and industrial practice.

2026Founded

Registered on 22 July 2026

5Directions

Core research directions

6Services

Services

7Experts

Core experts

Research Directions

Five Research Directions

View all research directions

01

AI and digital technology
empowering the silver economy

Research on how AI, the Internet of Things and data are applied in elderly care, health management and age-friendly products, and on the governance rules that should apply.

Smart elderly care Age-friendly design Data governance

02

Under the new demographic structure,
new demands, new business and new consumption

Starting from demographic structure and generational differences, this direction identifies demand segmentation, consumption characteristics and business opportunities among the new older generations.

Demand segmentation Consumer research

03

Proactive health management
integration with healthcare

Focusing on the shift from reactive treatment to proactive health, this direction studies how medical care, wellness and health management services can work together.

Proactive health Integrated medical and elderly care

04

Silver tourism

Research on older travellers' mobility behaviour, product supply and age-friendly destination development, improving the quality of cultural and tourism services.

Silver tourism Destination development

05

Silver finance

Around retirement wealth management, long-term care insurance and financing for the silver industry, this direction studies financial product innovation and risk governance.

Retirement finance Industry financing

Starting from problems
using scenarios as methods

The five directions support one another and form a complete research framework covering demand, technology, services and capital.

Research framework

Our Services

Six Service Areas

Service details

Built on research capability, the Institute provides practical professional support for government decisions, industry practice and social services.

Contact

Together, let's take the silver economy a step further

Joint research · Commissioned projects · Industry consulting · Co-built standards · Exchange visits

Contact
zhulh@shseri.com

Room 71032, Tower A, Zhongshan International Plaza, No. 789 Tianshan West Road, Changning District