{"id":954,"date":"2026-11-12T17:48:04","date_gmt":"2026-11-12T09:48:04","guid":{"rendered":"https:\/\/www.shseri.com\/?page_id=954"},"modified":"2026-11-14T18:00:30","modified_gmt":"2026-11-14T10:00:30","slug":"home","status":"publish","type":"page","link":"https:\/\/www.shseri.com\/en\/","title":{"rendered":"Home"},"content":{"rendered":"
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the 1st research Institute in Shanghai focusing on the silver economy<\/p>

Responding to demographic change through research
advancing the silver economy through collaboration<\/h1>
About the Institute<\/svg><\/a>View research directions<\/a><\/div>
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Healthcare \u00b7 Wellness services<\/p>

Smart Healthcare for Seniors<\/h2>

Building high-quality elderly healthcare and wellness service ecosystems<\/p>

Research<\/svg><\/a>Experts<\/a><\/div>
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Silver tourism \u00b7 Active ageing<\/p>

Silver Tourism & Lifestyle<\/h2>

Creating new senior tourism scenarios and vibrant retirement experiences<\/p>

Services<\/svg><\/a>Contact<\/a><\/div>
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About SHSERI<\/p>\n\t\t\t\t\t

Research that makes later life
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The Shanghai Hongqiao Silver Economy Research Institute (the Silver Economy Research Institute) is Shanghai's first specialised city-level research institute for the silver economy, positioned as a new type of think tank integrating the whole chain of government, industry, academia, research, finance, services and application.<\/p>\n\t\t\t\t\t

Registered and approved by the Shanghai Civil Affairs Bureau on 22 July 2026, the Institute is a city-level private non-enterprise unit and non-profit professional research organisation, supervised by the Administrative Committee of the Shanghai Hongqiao International Central Business District. Drawing on Shanghai's core location advantages and the Yangtze River Delta's resource-allocation capacity, it centres on the real needs of the silver economy and on research that turns ideas into industrial practice, breaking down the single-domain resource barriers of conventional research bodies.<\/p>\n\t\t\t\t\t

The Institute builds an open collaboration platform linking policy, industry, academia, capital and end users. It focuses on standards systems for the silver industry, the deployment of core technologies in real scenarios, cross-sector resource coordination and the market-based incubation of quality results, turning research into policy recommendations, industry standards and industrial practice.<\/p>\n\t\t

\n \t\t\t\n\tInstitute Profile\n<\/a>\n\t\t\t\t\t\n\tOrganization\n<\/a>\n\t\t\n<\/div>\n
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\n \t\t\t2026Founded<\/em><\/span>\n\t\t\t\t\t

Registered on 22 July 2026<\/p>\n\t\t\n<\/div>\n

\n \t\t\t5Directions<\/em><\/span>\n\t\t\t\t\t

Core research directions<\/p>\n\t\t\n<\/div>\n

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Services<\/p>\n\t\t\n<\/div>\n

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Core experts<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n

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Research Directions<\/p>\n\t\t\t\t\t

Five Research Directions<\/h2>\n\t\t\n<\/div>\n\t\t\t\n\tView all research directions\n<\/a>\n\t\t\n<\/div>\n
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01<\/p>\n\t\t\t\t\t

AI and digital technology
empowering the silver economy<\/h3>\n\t\t\t\t\t

Research on how AI, the Internet of Things and data are applied in elderly care, health management and age-friendly products, and on the governance rules that should apply.<\/p>\n\t\t

\n \t\t\tSmart elderly care<\/span>\n\t\t\t\t\tAge-friendly design<\/span>\n\t\t\t\t\tData governance<\/span>\n\t\t\n<\/div>\n\n<\/a>\n\n \t\t\t

02<\/p>\n\t\t\t\t\t

Under the new demographic structure,
new demands, new business and new consumption<\/h3>\n\t\t\t\t\t

Starting from demographic structure and generational differences, this direction identifies demand segmentation, consumption characteristics and business opportunities among the new older generations.<\/p>\n\t\t

\n \t\t\tDemand segmentation<\/span>\n\t\t\t\t\tConsumer research<\/span>\n\t\t\n<\/div>\n\n<\/a>\n\n \t\t\t

03<\/p>\n\t\t\t\t\t

Proactive health management
integration with healthcare<\/h3>\n\t\t\t\t\t

Focusing on the shift from reactive treatment to proactive health, this direction studies how medical care, wellness and health management services can work together.<\/p>\n\t\t

\n \t\t\tProactive health<\/span>\n\t\t\t\t\tIntegrated medical and elderly care<\/span>\n\t\t\n<\/div>\n\n<\/a>\n\n \t\t\t

04<\/p>\n\t\t\t\t\t

Silver tourism<\/h3>\n\t\t\t\t\t

Research on older travellers' mobility behaviour, product supply and age-friendly destination development, improving the quality of cultural and tourism services.<\/p>\n\t\t

\n \t\t\tSilver tourism<\/span>\n\t\t\t\t\tDestination development<\/span>\n\t\t\n<\/div>\n\n<\/a>\n\n \t\t\t

05<\/p>\n\t\t\t\t\t

Silver finance<\/h3>\n\t\t\t\t\t

Around retirement wealth management, long-term care insurance and financing for the silver industry, this direction studies financial product innovation and risk governance.<\/p>\n\t\t

\n \t\t\tRetirement finance<\/span>\n\t\t\t\t\tIndustry financing<\/span>\n\t\t\n<\/div>\n\n<\/a>\n\n
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Starting from problems
using scenarios as methods<\/h3>\n\t\t\t\t\t

The five directions support one another and form a complete research framework covering demand, technology, services and capital.<\/p>\n\t\t\n<\/div>\n\t\t\tResearch framework<\/span>\n\t\t\n<\/a>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n

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Experts & Scholars<\/p>\n\t\t\t\t\t

Core expert team<\/h2>\n\t\t\n<\/div>\n\t\t\t\n\tAll experts\n<\/a>\n\t\t\n<\/div>\n
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Wang Fan<\/h3>\n\t\t\t\t\tWANG FAN<\/span>\n\t\t\n<\/div>\n\t\t\t

President of the Institute \u00b7 Professor at Fudan University<\/p>\n\t\t

\n \t\t\tStrategic planning<\/span>\n\t\t\t\t\tSilver economy<\/span>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/a>\n\n
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Wang Hongxia<\/h3>\n\t\t\t\t\tWANG HONGXIA<\/span>\n\t\t\n<\/div>\n\t\t\t

Researcher, Shanghai Academy of Social Sciences<\/p>\n\t\t

\n \t\t\tPopulation and economy<\/span>\n\t\t\t\t\tUrban research<\/span>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/a>\n\n
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Zhu Lihua<\/h3>\n\t\t\t\t\tZHU LIHUA<\/span>\n\t\t\n<\/div>\n\t\t\t

Vice President of the Institute<\/p>\n\t\t

\n \t\t\tInternational exchange<\/span>\n\t\t\t\t\tResource integration<\/span>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/a>\n\n<\/div>\n\n \t\t\t

International Advisors<\/p>\n\t\t\t\t\tInternational advisory team in preparation<\/span>\n\t\t\t\t\t

We have begun dialogue with leading scholars and experts in the United Kingdom, the United States, France, Japan, Germany, Singapore and Switzerland, bringing international experience and frontier expertise to the Institute.<\/p>\n\t\t

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News & Insights<\/p>\n\t\t\t\t\t

News<\/h2>\n\t\t\n<\/div>\n\t\t\t\n\tMore news\n<\/a>\n\t\t\n<\/div>\n
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\n \t\t\tInstitute news<\/span>\n\t\t\t\t\t2026.07.22<\/span>\n\t\t\n<\/div>\n\t\t\t

The Shanghai Hongqiao Silver Economy Research Institute is formally established, giving Shanghai its first specialised city-level research institute for the silver economy.<\/h3>\n\t\t\t\t\t

Registered and approved by the Shanghai Civil Affairs Bureau, with the Administrative Committee of the Shanghai Hongqiao International Central Business District as its supervising authority, the Institute conducts interdisciplinary, applied research across five research directions.<\/p>\n\t\t\n<\/div>\n\n<\/a>\n

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\n \t\t\t11<\/span>\n\t\t\t\t\t2026.11<\/span>\n\t\t\n<\/div>\n
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The Institute held the first meeting of its Academic Committee to review the 2027 research guidelines.<\/h3>\n\t\t\t\t\t

Institute news<\/p>\n\t\t\n<\/div>\n

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\n \t\t\t28<\/span>\n\t\t\t\t\t2026.10<\/span>\n\t\t\n<\/div>\n
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Research project launched on the Shanghai Silver Consumption Demand Observation Report, focusing on consumption segmentation among the new older generations.<\/h3>\n\t\t\t\t\t

Research projects<\/p>\n\t\t\n<\/div>\n

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The Institute signed a framework agreement on silver-economy research cooperation with universities and financial institutions in Shanghai.<\/h3>\n\t\t\t\t\t

Cooperation and exchange<\/p>\n\t\t\n<\/div>\n

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Age-friendly renovation and smart care: field notes from a Hongqiao community<\/h3>\n\t\t\t\t\t

Industry observation<\/p>\n\t\t\n<\/div>\n

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Our Services<\/p>\n\t\t\t\t\t

Six Service Areas<\/h2>\n\t\t\n<\/div>\n\t\t\t\n\tService details\n<\/a>\n\t\t\n<\/div>\n
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01<\/p>\n\t\t\t\t\t

Research and investigation<\/h3>\n\t\t\n<\/a>\n\n \t\t\t

02<\/p>\n\t\t\t\t\t

Standards development<\/h3>\n\t\t\n<\/a>\n\n \t\t\t

03<\/p>\n\t\t\t\t\t

Consulting services<\/h3>\n\t\t\n<\/a>\n\n \t\t\t

04<\/p>\n\t\t\t\t\t

Commercialisation<\/h3>\n\t\t\n<\/a>\n\n \t\t\t

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Project incubation and evaluation<\/h3>\n\t\t\n<\/a>\n\n \t\t\t

06<\/p>\n\t\t\t\t\t

Exhibitions and conferences<\/h3>\n\t\t\n<\/a>\n\n<\/div>\n\t\t\t

Built on research capability, the Institute provides practical professional support for government decisions, industry practice and social services.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n

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Contact<\/p>\n\t\t\t\t\t

Together, let's take the silver economy a step further<\/h2>\n\t\t\t\t\t

Joint research \u00b7 Commissioned projects \u00b7 Industry consulting \u00b7 Co-built standards \u00b7 Exchange visits<\/p>\n\t\t\n<\/div>\n

\n \t\t\t\n\tContact\n<\/a>\n\t\t
\n \t\t\t\n\tzhulh@shseri.com\n<\/a>\n\t\t\t\t\t

Room 71032, Tower A, Zhongshan International Plaza, No. 789 Tianshan West Road, Changning District<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"

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